How do people become heroes?
The Intrepid Sea, Air & Space Museum occupies a pier on the Hudson River and includes a legendary aircraft carrier. In the main hold of the carrier, Moey designed and produced an 8,000sf centerpiece exhibit, Heroic Journeys: Ordinary People, Extraordinary Stories. The exhibit seamlessly wove together multimedia, artifact displays, and the ship itself, and presented very personal stories of people defending America in a half century of wars, from WWII to Afghanistan. Visitors heard directly from heroes and their loved ones in activated artifacts and video theaters that made use of existing ship architecture.
How to move an audience
In interviews we researched, many veterans of wars describe ground-shaking physical sensations on the battlefield. For a video about the storming of Normandy in WWII, we brought these sensations into an immersive rotunda theater by lining the benches with hidden transducers. Visitors were able to feel the combat around them.
How to ACTIVATE AN ARTIFACT
Bell 47 helicopters were flown in countless rescues in the Korean and Vietnam wars. To personalize one displayed in Heroic Journeys Moey took oral histories and prompted them to play when visitors sat in the cockpit or lied on a gurney. To get visitors even closer to the action Molly and Bradford flew in a Bell 47, captured its sound and layered it behind the oral histories.
“Working with Moey was a genuine pleasure. They are a highly creative media design team. Over the course of planning and implementing this exhibit, both Molly Lenore and Joey Stein developed close working relationships with our staff. They were responsive to all of the needs and demands of our team”
Intrepid Sea, Air & Space Museum
Susan Marenoff, President
WHAT WE’VE DONE
UX / UI